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CEIBS and INSEAD Launch Executive Course on Doing Business in China

Oct 12, 2012 New program to help executives expand into the Chinese market

CEIBS and INSEAD have launched a new executive education course that aims to help business leaders expand their business to China.

The six-day "Expanding Business to China" course will provide executives with background knowledge on China and expert advice on company-specific China projects. The course will also go into strategies for how to build partnerships with local firms. Participants will come away with an understanding of current macroeconomic trends as well as specific strategies for getting a foothold on the Chinese market.

For more information, please see the "Expanding Business to China" course page.

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